Next stop: Sunny Cyprus for KAA Gent!

KAA Gand towards the sun of Cyprus!

KAA Gent played the Europa League play-off round in Cyprus against Omonia Nicosia.

Just like in November 2021, KAA Gent moved to Cyprus in 2022 under the Cypriot sun. Nicosia was once again the host city, but this time the opponent was Omonia Nicosia. The timing was also completely different, shifting from November in the low season in 2021 to August in the midst of the tourist season in 2022, following two years of calm in the tourism market.

A significant challenge for Way2events, which had to ensure hotel accommodation as well as transfers, experiential programs, and restaurants for the three delegations while meeting the desired standards, knowing that the period between the draw dates and the match dates was only a few weeks. Finally, after extensive searches, hotels were booked in Nicosia and Limassol. The VIP terminal was set up, additional transfers were arranged for the various delegations, and agreements were also made with the players' hotel.

Sports trips are, in fact, like large-scale incentives. In this case, instead of one group, you have at least three and often ultimately five delegations, each with its specific needs! Every moment is meticulously planned: no journalist would want to arrive a second late to a press conference, the club's management would absolutely want to be on time for UEFA's official ceremonies, and of course, a team cannot afford to be half a second late for kick-off. Imagine that!

The fact that a Ghent delegation had to travel directly to the draw in Istanbul on Friday proved to be an additional challenge in this context. It was finally decided to transit through northern Cyprus, under Turkish control, to save on transfers and time. Indeed, the delegation had to be present in Istanbul at exactly 1:00 PM. After contacting the Turkish embassy, we received a 'GO' to smoothly cross the border. This allowed us to fully focus on the upcoming European trips on Friday and Saturday following the draw.

Cyprus 2022: Deal done!

Introduction on SoMe: KAA Gent played the Europa League play-off round in Cyprus against Omonia Nicosia. Hotel accommodation, transfers, experiential programs, and restaurants were arranged for the three delegations...

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